The Custom Reports module provides a set of reports that describe customer's activity as a result of messaging. The reports are associated with specific campaigns and timeframes of customer interaction. Currently the following reports are available:

• Campaign Drilldown Reports: Track messages sent and bounced as well as customer clicks and conversions

• Campaign Message Status: Tracks the status of sent messages for campaigns

• User Agent Reports: Details customer activity in response to emails grouped by conversation or campaign

• Conversion Tracking Report: Tracks purchases and conversions made by customers as a result of messaging

• Activity Report: Tabulates campaign activity by campaign